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The Brand Idealist
Blog
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Sustainability has shifted from a nice-to-have to a non-negotiable for consumers. Brands that fail to integrate eco-friendly practices risk.
Piping Hot Brand News
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Piping Hot Brand News 🗞️🗞️
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Learn how CPG brands can transform their strategy to create seamless experiences across digital and physical platforms, integrating touchpoints and personalizing the customer journey.
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Vivian Perez
Vivian Perez
Building a Brand Universe: Crafting Assets that Bring Your Story to Life
5 things you should know about brand consistency to increase your revenue 👇🏽
Let’s be honest, It's not easy to have a #brandmanager on your payroll or a creative team that knows how to follow branding guidelines.
Is your brand emotional 🫀 or cheesy 🧀 ?
It’s valentine’s day, and for the rest of the day, the internet will be bombarded with hearts, roses, and chocolates, so let's talk about the differences between being cheesy and emotional.