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The Brand Idealist
Piping Hot Brand News
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Piping Hot Brand News 🗞️🗞️
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Is Mike Tyson using his most iconic, and dramatic personal story to launch a product?
From all the things that are coming back from the 90s, I never thought this one would have a sequel.
Mike Tyson’s gnarly story about biting Evander Holyfield in a fighting match in 1997, has turned into a brand story, and with a lot of character!
How to build an impactful brand that connects with your customers? Here is how 👇🏽
Expowest 2022 highlighted most of the trends that influenced brands in 2021-2022 and now we have the chance to witness their brand development and packaging! Here are my top pics.
The key element to building a successful brand strategy might not what you think.
It’s not only your responsibility as a founder to be open about your business but also, the brand strategist's job, to make the right questions to get great answers.